Marketers see analytics and content management as key to CRM lead management success. In response, software vendors are facilitating delivery of content across multiple channels and orchestrating better marketing and sales coordination. Recently released Gartner research evaluates effective CRM lead management solutions. HubSpot comes out as a top challenger in the market - with the new Sales Hub and Service Hub platforms seamlessly connected to Marketing via the CRM, HubSpot has repositioned itself as a viable foundation for the overall growth of a company.
